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Thursday, March 17, 2011

App prices plunge with iPad2 launch



With the anticipation of a new iPad many app developers drastically reduced the prices of their apps. While the iPad has always provided high quality content, it always came at a high price.

Notably Gameloft, developer of famed apps like Asphalt, Real Racing HD and N.O.V.A, has dropped the price of over 30 apps.

Most of these apps were priced in the range of $6.99 and $9.99. While some have become free like N.O.V.A, other games like Real Golf HD and Real Tennis HD have gone to only $0.99.

Even EA Sports has joined the bandwagon as they dropped the price of their premier football title FIFA 2011 from $9.99 to $4.99.


KORG, the developer of music production apps, have drastically dropped the prices of their apps the KORG iELECTRIBE and KORG iMS-20. The iELECTRIBE was originally launched at a price of $19.99 and now is available at an affordable $9.99 while the iMS-20, which is a digital recreation of the company's MS-20 synthesizer, is now available for only $15.99; originally it was priced at $32.99.

Surprisingly even Apple released feature rich versions of Garage Band and iMovie for the iOS at an affordable price tag of $4.99. Previously Apple launched Pages, Keynote and Numbers for $9.99 each.

Apps on the iPad have been notoriously expensive in comparison to their iPhone and Android cousins, but finally it looks like app developers understand that they can rake in better numbers if they make their apps cheaper.

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